E-Commerce Customer Retention A Blog Post Focusing On E-Commerce Churn Rate Measurement And Strategies To Improve Customer Retention
E-Commerce Customer Retention Strategies to Mitigate Churn Rate Measurement Introduction In the competitive world of e-commerce, retaining customers is crucial for long-term success. A significant percentage of online shoppers abandon their carts or stop making repeat purchases, leading to a substantial loss in revenue and customer loyalty (Cronin et al., 2017) . One key indicator […]